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Step-by-Step Guide to Ensure You are Measuring Trade Show Success
As Exhibitus, our clients and their customers await the return of a world where we safely can
Read MoreAdd Cause Marketing to Your Trade Show Agenda – Part 2
Hurdles to Avoid with a Cause Marketing Campaign In a previous edition of the Exhibitus blog, we discussed the benefits of adding cause marketing to a custom trade show exhibit and shared tips for initiating your campaign. Below we share common challenges that could arise when adding cause marketing activities. Despite seeming like an ideal […] Read More
Add Cause Marketing to Your Trade Show Agenda – Part 1
3 Tips for a Successful Cause Marketing Campaign Creating connections on a trade show floor is an opportunity to make a meaningful impression on existing and potential customers. Leveraging that opportunity begins well before a show starts and extends beyond the close of an event. As we continue to engage one another on the floor […] Read More
4 Tips for Creating the Perfect Trade Show Agenda
One of the key components of success at a trade show is preparing well ahead of time. A carefully crafted trade show agenda can ensure that no time, money or energy is wasted. While hiring an experienced exhibit firm to handle trade show services can help significantly with preparations, a detailed agenda that guides both […] Read More
Preparing Your Booth Staff for Success
Attending a trade show is one of the best mediums to market your company and raise awareness for your brand, services and new product offerings. According to Bizzabo’s 2019 Event Marketing Report, 95% of respondents believe in-person events provide attendees with a valuable opportunity to form meaningful business connections. With this in mind, it is […] Read More
5 Key Indicators You Need an Exhibit Upgrade
Many factors influence the lifespan of a trade show exhibit, including fabrication materials used, the number of times it is shipped and set up in a year, and the complexity of the assemble and disassemble process required with each set up. But on average, industry wisdom says that with proper maintenance and care, an exhibit […] Read More