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How to Plan a Successful Trade Show Experience from Start to Finish
Trade shows can be an excellent opportunity for businesses to showcase their products, services, and
Read MoreHow to Get the Best Exhibit Location at a Trade Show
The best exhibit location at a trade show is one that offers excellent visibility and receives high foot traffic. Finding the perfect location can also depend on a variety of factors, including the shape and layout of the trade show floor, your booth design, and your experiential marketing strategy. Popular locations at trade shows tend …
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How to Design Killer Trade Show Graphics
A killer trade show design makes the right first impression for your brand at your next experiential marketing event. Custom trade show experiences effectively engage visitors and promote a brand’s products or services. Stellar trade show graphic messaging can attract attendees, illustrate product features, and help set your brand apart from the competition. When considering …
Prepare Your Exhibit Staff – Tip #1: A Robust Booth Manual
A compelling, on-brand design of your trade show exhibit is the first step to successful engagement in a face-to-face marketing environment. While an amazing exhibit will pull attendees in, converting them into clients is the job of your exhibit staff. Some companies have an experienced team that represents them at each event. However, most companies …
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Think Outside the Booth Space
Before the Pandemic brought the world to a standstill, one of the most important steps in planning a successful trade show was securing the best possible exhibit space on the trade show floor. Even the most compelling trade show booth designs and intriguing customer engagements won’t draw attendees if they are inconveniently located or off …
Back to Conferences… Good, and Different
It’s always exciting to share positive news! As the custom trade show exhibits and conferences industry begins to return with scheduled events, the team at Exhibitus kept our finger on the pulse of how different business events have been executed. Our featured event did a great job keeping safety in mind. In early May, the …