resources
Add Cause Marketing to Your Trade Show Agenda – Part 2
Hurdles to Avoid with a Cause Marketing Campaign In a previous edition of the Exhibitus blog, we
Read MoreAdd Cause Marketing to Your Trade Show Agenda – Part 1
3 Tips for a Successful Cause Marketing Campaign Creating connections on a trade show floor is an opportunity to make a meaningful impression on existing and potential customers. Leveraging that opportunity begins well before a show starts and extends beyond the close of an event. As we continue to engage one another on the floor […] Read More
4 Ways to Improve the Experience of Exhibiting Internationally
No matter how many trade shows a company has attended domestically, going overseas with a custom trade show exhibit is an entirely different experience that comes with a unique set of challenges. When exhibiting internationally, attendee experience and expectations, as well as cultural norms, are all different than those in the United States. As a […] Read More
4 Tips for Creating the Perfect Trade Show Agenda
One of the key components of success at a trade show is preparing well ahead of time. A carefully crafted trade show agenda can ensure that no time, money or energy is wasted. While hiring an experienced exhibit firm to handle trade show services can help significantly with preparations, a detailed agenda that guides both […] Read More
Top 5 Awards You Should Consider for Trade Show Exhibit Design
Whether a company sticks to trade show booth rentals or invests in a custom booth to highlight their brand at a show, design is one of the most important elements required to catch the attention of targeted attendees. Furthermore, custom exhibit designs that stand out and produce the desired marketing results can be eligible for […] Read More
Helpful Tips for Leveraging Video at Your Next Trade Show
Although capturing events on camera has been around for decades, it has never been this easy. Today, high-quality videos only require a smartphone and basic editing technology. In fact, it is so easy that the total number of video posts on social media has increased by 75 percent globally and 94 percent across the U.S. […] Read More