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4 Common Exhibit Design Mistakes to Avoid
When it comes to exhibiting at a trade show, a well-designed booth that effectively supports show
Read MoreAdd Cause Marketing to Your Trade Show Agenda – Part 2
Hurdles to Avoid with a Cause Marketing Campaign In a previous edition of the Exhibitus blog, we discussed the benefits of adding cause marketing to a custom trade show exhibit and shared tips for initiating your campaign. Below we share common challenges that could arise when adding cause marketing activities. Despite seeming like an ideal […] Read More
Add Cause Marketing to Your Trade Show Agenda – Part 1
3 Tips for a Successful Cause Marketing Campaign Creating connections on a trade show floor is an opportunity to make a meaningful impression on existing and potential customers. Leveraging that opportunity begins well before a show starts and extends beyond the close of an event. As we continue to engage one another on the floor […] Read More
4 Ways to Improve the Experience of Exhibiting Internationally
No matter how many trade shows a company has attended domestically, going overseas with a custom trade show exhibit is an entirely different experience that comes with a unique set of challenges. When exhibiting internationally, attendee experience and expectations, as well as cultural norms, are all different than those in the United States. As a […] Read More
4 Tips for Creating the Perfect Trade Show Agenda
One of the key components of success at a trade show is preparing well ahead of time. A carefully crafted trade show agenda can ensure that no time, money or energy is wasted. While hiring an experienced exhibit firm to handle trade show services can help significantly with preparations, a detailed agenda that guides both […] Read More
Top 5 Awards You Should Consider for Trade Show Exhibit Design
Whether a company sticks to trade show booth rentals or invests in a custom booth to highlight their brand at a show, design is one of the most important elements required to catch the attention of targeted attendees. Furthermore, custom exhibit designs that stand out and produce the desired marketing results can be eligible for […] Read More