Smith brings expertise to Company’s technology-driven engagement solutions
Atlanta, Georgia (PRWeb) 15 June 2016 – Exhibitus announced today that industry veteran Jeff Smith has joined the company as Executive Producer. In this role, Smith will oversee the design and integration of technology to enhance engagement and meet overall corporate objectives of clients’ exhibit programs.
The evolution of technology in the exhibit industry has changed how companies attract trade show attendees, distribute information and engage with customers and prospects during and after an event. Increasingly, successful experiential marketing programs include technology-driven interactive engagements that capture the imagination of show attendees and provide valuable metrics for success, even beyond the show floor.
“Jeff’s unique background of design training and experience, with his proven ability to integrate appropriate technology into the trade show environment, has made him an industry stand-out.” said Brad Falberg, President of Exhibitus. “He recognizes the inherent value of technologies and knows how to develop solutions that contribute to the overall success of a program. We are excited to add his engagement expertise and collaborative approach to Exhibitus’ creative team.”
Prior to joining Exhibitus, Smith served for two years as Experiential Marketing Creative Lead for Exhibit Concepts, Inc. where he researched and developed interactive engagements for client projects. From 2002 – 2013, he was Director of Emergent Technologies and Exhibit Designer for Czarnowski.
Smith holds a B.A. in Visual Communications from Judson University in Elgin, Illinois.