We are celebrating! Five of Exhibitus’ innovative clients have won an award in this year’s Hermes Creative Award Program https://hermesawards.com/. It’s gratifying to know that Exhibitus’ breadth of expertise not only ensures that clients reach their marketing goals but also, gain the recognition their robust programs deserve. Over the next few weeks, we will profile each of the winners in our blog postings. Congratulations to All!
HYCOR Biomedical – Angry Allergens
Platinum Award: Interactive Engagement
At AACC 21, due to unusual circumstances, HYCOR secured two trade show spaces, one 30’x30’ and one 10’x10’, with the smaller booth in a central location while the larger space was in a part of the exhibit hall that typically did not enjoy significant traffic. Thus, it was decided that the smaller booth would be used to entice attendees to make the trip to the larger exhibit.
To accomplish this, Exhibitus designed and developed a game based on a popular computer game. The HYCOR game is called Angry Allergens. Once players completed a game, they were directed to the larger booth to pick up a prize and to find out where their score ranked on the Leaderboard.
Once there, HYCOR representatives engaged and informed attendees about HYCOR and its product offerings.
Exhibitus’ engagement team develop an interactive experience for your next face-to-face marketing event. Our technology experts take your brand message and amplify it in ways that capture the attention of your trade show targets.
Contact us to learn more about engagement opportunities for your next event.