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Avoid the Pitfalls: Lessons-Learned from Experiential Marketing Campaigns

Brand Experience

July 10, 2025

Avoid the Pitfalls: Lessons-Learned from Experiential Marketing Campaigns

Experiential marketing provides brands with a powerful way to create memorable, engaging experiences that build lasting connections with their audiences. When executed well, these campaigns strengthen emotional bonds and enhance brand loyalty. However, poor planning or execution can result in major setbacks, including public backlash and reputational harm. To succeed…

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Press

October 10, 2019

Exhibitus Again Named to Inc. Magazine’s Annual List of America’s Fastest-Growing Private Companies—the Inc. 5000

In State and Local Recognition, Company Named to the American Registry’s List of Fastest Growing Companies in Georgia and the Best of Tucker Award ...

Trade Show

October 9, 2019

Check Out the Field of Large Agricultural Trade Shows in 2020

For companies offering products and services in the agricultural industry, exhibiting at trade shows offers the opportunity to connect with busy in...

Measurement

October 2, 2019

Critical Metrics to Analyze Post-Trade Show

Once a trade show is over, it is important to determine the return on investment (trade show ROI) of the event to discern if the show was a success...

Ex/blog

Making Headlines!

Avoid the Pitfalls: Lessons-Learned from Experiential Marketing Campaigns

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