Ex/blog

Making Headlines!

Brand Experience

June 12, 2025

Brand Experience Strategy: What It Is and How to Create It Effectively

How to Craft a Brand Experience Strategy That Engages Audiences Experiential marketing has evolved. No longer are we just talking about walking a trade show floor or having a cocktail reception—we’re crafting immersive, emotionally charged engagements that turn passive observers into lifelong brand advocates. At the center of this transformation?…

Archive Results

Exhibit Design

March 4, 2020

4 Common Exhibit Design Mistakes to Avoid

When it comes to exhibiting at a trade show, a well-designed booth that effectively supports show objectives and in-booth activities is a critical ...

General

February 19, 2020

Add Cause Marketing to Your Trade Show Agenda – Part 2

Hurdles to Avoid with a Cause Marketing Campaign In a previous edition of the Exhibitus blog, we discussed the benefits of adding cause marketing t...

Trade Show

February 12, 2020

Add Cause Marketing to Your Trade Show Agenda – Part 1

3 Tips for a Successful Cause Marketing Campaign Creating connections on a trade show floor is an opportunity to make a meaningful impression on ex...

Ex/blog

Making Headlines!

Brand Experience Strategy: What It Is and How to Create It Effectively

Categories