New conference session discusses link between design and trade show success ****
Atlanta, Georgia (PRWeb) 24 February 2016 – At EXHIBITORLIVE, an industry-leading conference and expo for trade show and event marketing professionals, Exhibitus President Brad Falberg and Design Director Matt Beck will present a new conference session – “Improve ROI Through Smart Design.”
“Since starting Exhibitus 21 years ago, I’ve loved consulting with clients and working with design teams from a clean sheet of paper to a final design. Creating beautiful, unique and relevant environments that engage audiences and gain brand awareness is exciting,” said Brad Falberg. “At Exhibitus, we know from our experiences that “Design Matters” and have developed a process to measure the link between design and trade show success.”
EXHIBITORLIVE will be held February 29 – March 3, 2016 at Mandalay Bay Convention Center in Las Vegas. The Exhibitus session, scheduled for Tuesday, March 1, 2016 at 3:45 p.m. in South Seas G, will include case studies, worksheets and a take home project that will enable participants to pinpoint their exhibit design’s strengths, weaknesses and opportunities to improve future results.
In addition, Falberg and Beck will continue the discussion at a Peer-to-Peer Roundtable, The Relationship between Design & ROI, to be held following their Tuesday session at 5:30 pm in South Seas F.
Register for EXHIBITORLIVE educational sessions at http://www.exhibitoronline.com/live/2016/session.asp?ID=T111
Attendees are also invited to visit Booth #1269 to learn more about “Program Fitness By Design.” The Exhibitus Team will guide attendees through different experiential stations that visually demonstrate aspects of a well-designed exhibit program.