Is Trade Show Marketing Still Important?

As the pervasiveness of the digital world has evolved, there have been predictions that face-to-face activities, such as in-person meetings between colleagues in different geographies, or trade show attendance that requires a plane ride, would no longer be necessary. However, over the past four years, global business travel has continued to climb six percent annually,…

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“Mending the Message” to Improve Event ROI – Part 2 | Exhibitus

“Mending the Message” to Improve Event ROI – Part 2

In “Mending the Message” – Part 1, we learned that target audiences often end up more baffled than educated about respective offerings because the sales message becomes buried under the “hip” graphics, clever (but vague) ad themes, and too-complicated interactive engagements. All of the money spent on various aspects of an exhibit could actually serve…

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Design Award | Exhibitus

Exhibitus and Clients, Cartiva and KNAPP, Win Hermes Creative Awards

Interactive Engagement Now a Critical Component to Trade Show Success –  Atlanta, Georgia (PRWeb) 6 June 2018  Exhibitus announced today that the company’s clients, Cartiva, Inc. and KNAPP Inc., have received a Gold Hermes Creative Award for “engagement experience in a trade show exhibit” and “trade show interactive engagement,” respectively. Exhibitus was also honored, along…

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Exhibitus’ Clients Sponsor Display Windows in Celebration of the Opening of Fox Theatre’s Marquee Club

In May 2018, the Fox Theatre held a ceremonial grand opening for inaugural members of its Marquee Club, a 10,000-square-foot event space inside the historic, award-winning Atlanta theatre. The Club’s décor continues the Moorish, Arabic and Art Nouveau architectural influences found inside the theatre. In addition to the multi-level interior, members will enjoy public access…

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How to Leverage Facebook for Your Event | Exhibitus

How to Leverage Facebook for Your Event

Advertising the fact that you’re attending an event before it begins is a great way to increase your trade show ROI. The more excitement you create for attendees leading up to a show, the more you will have visit your exhibit when you get there. There are several ways you can generate this interest, but…

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