Top Exhibiting Tips to Make the Most of Your Event Budget | Exhibitus

Top Exhibiting Tips to Make the Most of Your Event Budget

Your event budget has to cover a gamut of necessary items from trade show booth design, to graphic displays, to giveaways, and much more. So how do you know you’re making the most of your budget and spending the company’s dollars wisely? Here’s a timeline of activities to keep in mind to ensure you’re making…

Read More

Top 7 Trade Show Giveaways in 2018 | Exhibitus

Top 7 Trade Show Giveaways in 2018

Leaving a lasting impression on your attendees can be difficult to achieve in between the hustle and bustle of other exhibits. Your budget plays a great role in your trade show ROI, so allocating it appropriately is crucial for success. One line item to prioritize is your company’s giveaways. Gone are the days of only…

Read More

6 Trade Show Booth Lighting Tips | Exhibitus

6 Trade Show Booth Lighting Tips

Drawing the eye of your event attendees is always the goal, but it’s no easy feat. From location to size, many factors go into the number of visitors that make their way to your exhibit. However, often lighting is not a high priority and can easily be overlooked when renting an exhibit.  With your next…

Read More

Is Trade Show Marketing Still Important?

As the pervasiveness of the digital world has evolved, there have been predictions that face-to-face activities, such as in-person meetings between colleagues in different geographies, or trade show attendance that requires a plane ride, would no longer be necessary. However, over the past four years, global business travel has continued to climb six percent annually,…

Read More

“Mending the Message” to Improve Event ROI – Part 2 | Exhibitus

“Mending the Message” to Improve Event ROI – Part 2

In “Mending the Message” – Part 1, we learned that target audiences often end up more baffled than educated about respective offerings because the sales message becomes buried under the “hip” graphics, clever (but vague) ad themes, and too-complicated interactive engagements. All of the money spent on various aspects of an exhibit could actually serve…

Read More