6 Trade Show Booth Lighting Tips | Exhibitus

6 Trade Show Booth Lighting Tips

Drawing the eye of your event attendees is always the goal, but it’s no easy feat. From location to size, many factors go into the number of visitors that make their way to your exhibit. However, often lighting is not a high priority and can easily be overlooked when renting an exhibit.  With your next…

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Is Trade Show Marketing Still Important?

As the pervasiveness of the digital world has evolved, there have been predictions that face-to-face activities, such as in-person meetings between colleagues in different geographies, or trade show attendance that requires a plane ride, would no longer be necessary. However, over the past four years, global business travel has continued to climb six percent annually,…

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