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Exhibitus Unveils the “Art of Interaction” at EXHIBITORLIVE

Company Will Showcase How Design and Engagement Create Memorable Attendee Experiences*** At EXHIBITORLIVE 2017, Exhibitus will introduce the “Art of Interaction,” the company’s engagement approach that creates experiences designed to capture trade show and conference attendees’ imagination, challenge their thinking and empower them to action. “For the exhibit industry, to engage is defined as ‘to establish…

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3 Ways to Save the World with Your Trade Show Exhibit | Exhibitus

3 Ways to Save the World with Your Trade Show Exhibit

Trade shows are an essential part of marketing for business. Yet, the trade show industry is oftentimes considered one of the least environmentally-friendly industries in the world. Convention centers typically have large physical footprints and hosting trade show events consume an ample amount of energy. Given the scale of a trade show convention center, it…

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Tips for Finding the Right Trade Show Events for Your Brand | Exhibitus

Tips for Finding the Right Trade Show Events for Your Brand

Trade shows are an effective way for businesses to network with prospects and gain new sales opportunities. A custom trade show design will help you stand out from your competitors, but exhibiting at the right trade show or marketing events is the first step to effectively increasing brand awareness across a broader segment of the…

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Incorporating Music in Trade Show Events | Exhibitus

5 Top Tips for Incorporating Music in Trade Show Environments

There are many important things to consider when designing your trade show exhibit experience. Awe-inspiring custom environment design, brand-affiliated color themes, and thoughtful, effective lighting options are just a few of the essential elements to think about. But what about trade show marketing strategies that incorporate music in your custom environment? If you decide to…

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Using Customer and Prospect Feedback to Improve Marketing Events | Exhibitus

Using Customer and Prospect Feedback to Improve Marketing Events

Although trade show ROI and efficiency measurements are important, customer feedback on the value and effectiveness of your events may be the most valuable information you can get. Events are communication and engagement tools with the goal of gaining specific, desirable behavior from participants. This behavior only occurs if participants are persuaded and motivated to…

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