Four Fun Ways to Turn Your Custom Inline into a Lead Magnet | Exhibitus

4 Fun Ways to Turn Your Inline Exhibit into a Lead Magnet

Whether you’re headed to your very first trade show or you have years of exhibit experience behind you, as an event marketer you’re always looking for ways to boost traffic and increase lead generation. In order to stand out from the crowd, you need an exhibit that attracts the eyes of attendees, while also staying…

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Top 4 Metrics of Exhibit Success | Exhibitus

Top 4 Exhibit Metrics that Identify Marketing Success

Although many think that the purpose of a trade show is to get a broad array of product and services in front of a large number of people in one place, the real value comes from the making contact and building relationships with individuals qualified to do business with your company.  Thus, the target audience…

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Use Body Language Cues to Understand How Consumers are Experiencing Your Custom Tradeshow Envirionment | Exhibitus

Body Language 101: Understanding How Attendees Are Experiencing Your Environment

Imagine that a convention attendee walks into your trade show exhibit, and you approach them to start a conversation. Everything seems to be going well – they’re drawn to your custom environment design, they’re smiling and asking you questions.. By all standards, they seem to be engaged both with you and your exhibit. And yet…

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How Are Custom Islands Becoming More Green | Exhibitus

How Are Custom Islands Becoming More Green?

When you think about your custom island design for the trade show you’ll be attending, you might not be aware of the ways “going green” could help your company. But consider this: recent studies have shown that nearly 600,000 tons of paper waste are left behind after conventions every year. Going green with your exhibit…

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Keeping Sales Informed and Happy | Exhibitus

Keeping Sales Informed…and Happy

It is generally accepted that marketing is everything that a company does to reach and begin to persuade a sales opportunity, and sales is everything that a company does to close the sale and gain a customer. Despite their common end goal – get more revenue and expand market share for the company – in…

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